Sometime in 2011, I needed a place to share my thoughts, writings and experiences and I created a blog on Fashion and Public Relations on blogspot. Over the years, I have nurtured that space into what would become my personalized digital space today.

In recent times, I have wanted to move from the blogspot and own my space but never had the drive to do so. So as part of my 2019 goals, I challenged myself to have my personalized website and thankfully my dear friend Roger Dakey of Neptune Technology came in for me. After years of talking me into this, hoorayyy, I’m Live at

I carried a few of my essentials from the old space..and republished them here. If you missed them, do take a read and drop a comment.

Now let me re-introduce myself;

My name is Faith Senam, an Accra-based Fashion PR Specialist, founder of e’april Public Relations and fashion columnist with the Business & Financial Times Newspaper.

I am passionate about supporting entrepreneurs and small businesses to grow through PR campaigns, strategic partnerships and digital PR. I love to be part of the growth process by focusing on managing brand’s positioning and developing strategies that will create awareness and increase brand knowledge.

This passion birthed my PR agency e’april public relations in 2012 which specializes in PR for fashion, beauty, lifestyle brands. Since starting out, I have spearheaded successful PR campaigns for fashion businesses and consulted on strategy, media relations and brand communications all geared towards garnering the right attention for these brands.

Amongst brands I have handled PR for includes Selinabeb, Adubea Jensen, Ghana Menswear Week (formerly Accra Men’s Fashion Week), Nadrey Laurent, Evangel Magazine, Egudzi and several other brands I have consulted on project basis.

When I’m not in fashion connecting brands to bloggers, media, influencers and developing strategies, I am with my other love; Public Relations where I founded Women in Public Relations Ghana, a not-for-profit organization with the aim of advocating for women and professionalism in Public Relations practice while providing opportunities for career advancement, mentorship, networking and leadership for young women studying and practicing PR.

I’m looking forward to engaging more fashion, beauty and lifestyle brands to develop strategies that work for them and help them scale up their brand opportunities.

Thanks for taking time to stop by my new world. Get in touch and let’s create amazing stuff together!