I’m Faith Senam, an Accra-based Fashion PR Specialist, fashion writer and founder of e’april Public Relations. I am passionate about supporting entrepreneurs and small businesses to grow through PR campaigns, strategic partnerships and digital PR. I love to be part of the growth process by focusing on managing brand’s positioning and developing strategies that will create awareness and increase brand knowledge.
This passion birthed my PR agency e’april PR in 2012 which specializes in PR for fashion, beauty, lifestyle brands. Since starting out, I have spearheaded successful PR campaigns for fashion businesses and consulted on strategy, media relations and brand communications all geared towards garnering the right attention for these brands.
I have handled PR for Adubea Jensen, Selinabeb, Ghana Menswear Week (formerly Accra Men’s Fashion Week), Nadrey Laurent, Evangel Magazine amongst several other brands I have consulted for on project basis; giving them the utmost exposure they deserve for all the great work they put in.
When I’m not busy connecting brands to bloggers, media, influencers and all who matter, I write as a fashion Columnist with the Business and Financial Times Newspaper and blog about products and services I experience and events I attend.
I also founded Women in Public Relations Ghana, a not-for-profit organization with the aim of advocating for women and professionalism in Public Relations practice while providing opportunities for career advancement, mentorship, networking and leadership for young women studying and practicing PR.
I’m on a journey to make an impact in the next generation of change makers like you building businesses they are proud of.